Strategic consultancy · UK & EEA

KỌFI partners with ambitious businesses to grow revenue through smarter sales, modern payments infrastructure, and AI-powered operations. No fluff. Just results.

Our blends
01
Business Development
30-day outreach
02
Payments
FluxPay · 6 modules
03
AI Strategy
Tables AI · Beta
10+
Yrs fintech
100+
Payment methods
12w
PSP go-live
Objective  ·  Strategy  ·  Discipline
Ecommpay · Xoala · EasyOrder · Touchscreens Direct · EWPN · MBA
What we do
Three ways to grow
📈
Business Development

Sales strategy, 30-day multi-channel outreach, CRM, force management, and UK/EEA market entry for SaaS and fintech.

Tables AI · Force management · CRM
Explore →
💳
Payments

End-to-end merchant acquiring & gateway. FluxPay framework, automated onboarding, Xoala multi-currency, and MOR consulting.

FluxPay · Xoala · eOWO
Explore →
AI Strategy

Tables AI for batch prospecting and campaign automation. Hyper-personalised landing pages. AI-powered outreach at scale.

Tables AI · Beta · Campaigns
Explore →
Light ROI
+25%
Processing volume growth
Ecommpay merchants, 2024
+20%
Average ticket size uplift
EasyOrder self-order kiosks
70%
Reduction in admin burden
FluxPay MAP target
What's coming
Product roadmap
Live now
Tables AI

Batch AI queries via spreadsheets. Prospect research, outreach personalisation, and pipeline reporting at scale.

Active
EWPN Partnership

Swedish Country Ambassador and Male Allyship Co-ordinator for the European Women Payments Network.

Coming soon
FluxPay Gateway

End-to-end merchant acquiring OS. Smart routing, 6-module onboarding, and PSP matchmaking from discovery to live.

Coming soon
MOR & eOWO

Merchant of Record consulting service. Plus eOWO — a micro-finance app for fiat & crypto transfers for the unbanked.

Beyond consultancy

Sponsorship & community

KỌFI actively sponsors Malmö Basketamatörer and the European Women Payments Network. Two communities. One mission — backing ambition at every level.

🏀
Malmö Basketamatörer
Kit · Match day · Social media packages
🌐
European Women Payments Network
Newsletter · Events · Male Allyship programme
Stay in the loop
Newsletters
KỌFI Newsletter

Strategy, payments intel, AI tools, and consultancy insights — direct to your inbox. No noise.

EWPN Newsletter
Active

The European Women Payments Network — news, events, and community updates from the fintech & payments world.

Get in touch

Ready to order?

No fluff. Tell us what you're working on and we'll tell you how we'd approach it.

Service 01 · Business Development

If you want to go global,
go local first.

Sales strategy, outreach systems, CRM infrastructure, and force management for SaaS and fintech companies entering or scaling across the UK and EEA.

What's included
Full-stack sales infrastructure
Market Research

ICP definition, competitor mapping, and opportunity sizing for UK/EEA entry. We know this landscape — we've operated inside it.

Sales Strategy

End-to-end GTM: messaging frameworks, channel prioritisation, and realistic revenue targets. No vanity metrics.

CRM Setup & Management

Build or audit your CRM. Pipeline stages, lead scoring, and dashboards your team will actually use. Salesforce, HubSpot, Veeva.

Sales Force Management

Sales team structure and hiring, playbook development and training, and ongoing pipeline management — all three, end to end.

Outreach Sequencing

30-day multi-channel sequences across email, LinkedIn, phone, WhatsApp, and Signal — designed around your toolstack.

Tables AI for Sales

Batch prospect research, ICP scoring, and personalised outreach at scale. What takes hours of manual work now runs in minutes.

Outreach system
Your 30-day sequence

Tool coverage across Apollo (free), Reply.io ($49/mo), and HeyReach ($79/mo).

DayChannelStepApolloReply.ioHeyReach
1EmailThe Hook + landing page✓ Auto✓ Auto✓ Auto
2LinkedInProfile visit⚠ Manual✓ Auto✓ Auto
3LinkedInInvite⚠ Manual✓ Auto✓ Auto
5SignalIf-clicked branch✓ Conditional✓ If/then✓ Conditional
6LinkedInVoice note (key!)✗ None✗ None✓ Native
12PhoneCall task⚠ Pro only✓ Dialer⚠ Manual
15WhatsAppPattern interrupt✗ None✓ Supported✗ None
20LinkedInMAP offer⚠ Manual✓ Auto✓ Auto
30EmailBreak-up✓ Auto✓ Auto✓ Auto

Let's build your pipeline.

Tell us your market, ICP, and current toolstack.

Service 02 · Payments

End-to-end merchant
acquiring & gateway.

Built on 10+ years operating inside Ecommpay and Xoala. KỌFI brings that infrastructure expertise to clients as a service — from acquirer matching to live transactions in 12 weeks.

Core offerings
Four payment solutions
Automated Onboarding
Live

Powered by Ecommpay's infrastructure. Effortless merchant onboarding that reduces time-to-market. GlobalDatabase API pre-fill, 24/7 support, local UK and EEA expertise.

Xoala Multi-Currency
Active

Regulated Swedish EMI (Finansinspektionen ID 48004). 26 fiat currencies, 8 cryptocurrencies, multi-currency IBANs, virtual/physical cards, and instant FX conversion across the EEA.

Payments Consulting
Live

PSP selection, PCI DSS Level 1 compliance, chargeback management, PSP rate negotiation, open banking, PSD2/SCA readiness, and EU regulatory compliance.

MOR — Merchant of Record
Coming soon

Full MOR consulting service. Liability management, global tax compliance, and payment orchestration — so you can sell globally without the complexity.

eOWO
Coming soon

A micro-finance app for fiat and crypto transfers. Built for the unbanked and underbanked — enabling access to financial services that might otherwise be unavailable.

Send Money
Convert and send in minutes
EUR – Euro0.87
GBP – British Pound0.74
HKD – Hong Kong Dollar8.60
BTC – Bitcoin
Also coming soon
FluxPay Gateway

The Merchant Acquisition OS — smart routing, 6-module onboarding, and PSP matchmaking. Projected to scale from $564k (Year 1) to $3.3M (Year 2). Target valuation $20M–$35M.

The framework
Merchant Acquisition OS — 6 modules

Two paths: best-fit referral search or direct vendor onboarding. Both converge at FluxPay Gateway for live processing.

ModuleComponentLogic
01AcquisitionDiscovery EngineMatching LogicHyper-personalised campaigns rank top-3 acquirers based on merchant's industry, region, and risk profile.
02IntelligencePre-Vet FormDiscovery ModeCaptures KYC, KYB, and AML data cross-referenced with GlobalDatabase.com. Validates pricing against risk appetite.
03ProcessingFluxPay GatewayDynamic SelectionMerchant selects from top-3 PSPs by match score. Smart routing orchestrates transaction selection and live processing.
04Onboarding4-Tier PortalSelf-ServiceScales from Tier 1 (manual CSV) to Tiers 2–4 with GlobalDatabase API 80% pre-fill and CRM write-back (Salesforce, HubSpot, Veeva).
05ImplementationMAPCollaborative12–24 week structured rollout. KPI target: 70–75% admin reduction (45 mins → 10 mins/day). GDPR, SOC 2, data residency.
06Professional ServicesGTM & RevOpsManaged ServiceGTM engineering and RevOps to deploy and host the full solution for enterprise PSPs and acquirers.
ModuleComponentLogic
01AcquisitionDiscovery EngineDirect EntryVendor bypasses matching logic to input a specific merchant directly into a pre-selected PSP flow.
02IntelligencePre-Vet FormValidation ModeValidates specific pricing models against merchant's uploaded processing statements. Confirms commercial fit before commitment.
03ProcessingFluxPay GatewayFixed RoutingTransactions hard-coded to route through the vendor's primary PSP or acquirer for stability and predictability.
04Onboarding4-Tier PortalAssisted SyncVendor initiates API pull (Tier 2/3) to pre-fill form on merchant's behalf for signature. Reduces merchant friction significantly.
05ImplementationMAPMilestone-LedVendor acts as Project Sponsor driving the merchant through the 12-week go-live timeline with clear milestone accountability.
06Professional ServicesGTM & RevOpsManaged ServiceSpecialist deployment and hosting for PSPs or acquirers requiring white-label or turnkey implementation.

Let's fix your payments.

Share your setup and the challenge you're facing.

Service 03 · AI Strategy

Batch AI.
Spreadsheet simple.

Tables AI for prospecting at scale. AI-powered campaign builder for hyper-personalised outreach. Landing pages that convert — generated from a brief.

Tables AI
Batch prospecting tool

Import a spreadsheet of companies, contacts, or URLs. Write one prompt. Tables AI runs it against every row simultaneously — and exports clean answers back to your sheet.

500 prospect summaries. ICP scoring. Personalised first lines. Pipeline risk flags. All in minutes, not hours. Export to .csv or .xlsx.

Company
Website
=AI("Summarise")
=AI("ICP fit?")
Acme SaaS
acme.io
B2B analytics, retail
Y
PayCo Ltd
payco.com
Payment infra, SMEs
Y
FoodApp AB
foodapp.se
Consumer food delivery
N
+ 247 more...
Running...
Running...
Campaign builder
Brief → copy → send

The AI Campaign Builder takes a brief and turns it into a full outreach campaign. ICP-matched messaging, personalised subject lines, multi-channel copy, and follow-up sequences — generated in minutes.

Inspired by the Apex Pinnacle Growth model: hyper-personalised landing pages generated per prospect, with their name, company, and job title dynamically inserted. The same principle, applied to any outreach channel.

Brief

ICP, message, tone, channel

Generate

AI writes copy per prospect

Send

Push to your tool of choice

Landing page example
Personalised for Liam Yeates · Paysafe
Liam, your team is losing growth potential to manual processes AI can handle.
Businesses lose 25% of productive capacity to manual admin. We recover that — and engineer it into measurable growth.

Each landing page is dynamically generated per prospect — name, company, job title, and industry inserted automatically via URL parameters.

Use cases
What Tables AI does for you
01
Prospect research

Feed 500 companies. Get ICP scores, summaries, and personalised openers back in minutes.

02
Outreach personalisation

Generate bespoke subject lines and first-line openers at scale. Every message feels individual.

03
Pipeline reporting

Summarise CRM exports, surface risks, and generate health reports without touching a dashboard.

04
Market intelligence

Batch-research competitors, pricing pages, and product changes without a research team.

05
Payments due diligence

Automate merchant screening, risk scoring, and pre-vet data collection for FluxPay.

06
Campaign landing pages

Generate hyper-personalised landing pages per prospect from a single brief and contact list.

Want early access?

Tables AI is in beta. Book a demo to see it with your own data.

Community · Sponsorship

Back ambition
at every level.

KỌFI actively sponsors two communities: Malmö Basketamatörer, a competitive basketball club in Skåne, and the European Women Payments Network, a not-for-profit building community for women in fintech across Europe.

🏀
Malmö Basketamatörer · Sponsorship
Be part of the team

Malmö Basketamatörer (MBA) competes in Herr div 3, Skånes BDF. A community club with real ambition — and real visibility. Three sponsorship tiers, all three included.

🌐
European Women Payments Network · Partnership
Support women in fintech

EWPN is a not-for-profit dedicated to building community for women working in finance, cards, fintech, and payments across Europe. Lanre serves as Swedish Country Ambassador and Male Allyship Co-ordinator.

KỌFI actively supports EWPN through newsletter distribution, event sponsorship, and the Male Allyship programme — creating space for meaningful industry conversations.

Active partnership Male Allyship programme Newsletter sponsor
Newsletter Sponsorship

Reach EWPN's community of women in payments and fintech across Europe. Newsletter placement and branded content.

Event Sponsorship

Sponsor EWPN events and roundtables. Brand visibility with senior fintech professionals across the UK and EEA.

Male Allyship Programme

Support the programme that helps men in the industry actively advocate for gender equity in payments and fintech.

About KỌFI

We. Are. KỌFI.

Our purpose is to help businesses reach their full potential. A team of experienced consultants, developers, and marketers — passionate about getting results.

The team
Meet the baristas
LO
Lanre Owolabi
Principal Consultant

Father of two. 10+ years across fintech, SaaS, and e-commerce — Microsoft, TripActions, Ecommpay, Xoala. Passionate about accessibility, business development, and payments.

Swedish Country Ambassador and Male Allyship Co-ordinator, EWPN. Pro casual basketball player.

Payments Business Dev EWPN
☕ Extra Hot Coconut Mocha
CO
Cristian Ortiz
Marketing Manager

Father of two. Operations specialist ensuring the technical and commercial sides of a business work in perfect harmony. Passionate about software, e-commerce optimisation, and integration.

Ex-pro skater. Cigar connoisseur. Semi-pro basketball player. Principal consultant at The Hopkins Method.

Marketing Operations E-commerce
☕ Strong Cortado
A
Alex
Developer

All about keeping it chill. Specialises in mobile development with React Native, backend with Ruby on Rails, and frontend with Next.js. Dabbled in data analysis too.

The technical backbone behind Tables AI and the KỌFI platform. Inner martial artist. Clears the mind on long walks.

React Native Ruby on Rails Next.js
☕ Double Espresso, medium-roast Arabica
Our experience
Where we've operated
XOALA
B2B Sales Manager
Mar 2026 – Present · Malmö
KỌFI
Principal Consultant
Jan 2020 – Present
Ecommpay
Sales Manager, Nordic
Aug 2023 – Jan 2026
Siteimprove
Senior EMEA Key Account Executive
May 2022 – Jan 2023
BlueCat
Senior EMEA Sales Lead
Sep 2020 – Apr 2022
TripActions
Senior EMEA Account Executive
Jan 2019 – 2020
Mixpanel
Senior EMEA Account Executive
Jan 2018 – Jan 2019
Microsoft
GBB Technical Solutions Professional
Aug 2011 – Dec 2014
Contact · Book a meeting

How will you
take yours?

Tell us what you're working on. We'll come back with a time, an agenda, and a clear view of how we'd approach it.

Meet the team
LO
Lanre Owolabi
Principal Consultant · Payments & Business Dev
CO
Cristian Ortiz
Marketing Manager · Operations & E-commerce
A
Alex
Developer · React Native, Rails, Next.js
📞+44 7771 871587 ✉️lowolabi@wearekofi.com 🌐wearekofi.com
Book a call

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Send us a message